The CRU Method | Experts in Natural Nutrition for Dogs and Cats

The CRU Method

We have designed our method so that you can also offer the best natural nutrition to your furry friend.
No magic formulas or unintelligible ingredients.

SIMPLE AND WITHOUT COMPLICATIONS.

100% NATURAL INGREDIENTS.

REAL FOOD FOR YOUR FURRY.

The devastating problem of the current diet of dogs and cats

For thousands of years of evolution, dogs and cats have eaten what Mother Nature designed for them, enjoying long, healthy lives. However, in the last 60 years, we have destroyed their diet and health based on low-quality feed and ultra-processed foods. As a consequence, our furry dogs have begun to suffer from allergies, overweight and cancer.

In fact:

Studies indicate that currently 1 in 4 dogs and 1 in 3 cats suffer from cancer .

It is estimated that more than 50% of dogs and cats are overweight or obese.

The life expectancy of dogs and cats is decreasing

Dogs and cats have serious tartar and gum problems at a very young age and end up losing their teeth.

The CRU revolution was born to fight this situation based on fresh and natural products mixed in the necessary proportions, following the principles of the BARF diet and our method to maximize the health potential of your furry friend.

CRU is a 100% natural diet, without grains, ultra-processed or additives for dogs and cats.

Nature is wise, in fact, the perfect diet for our furry dogs has existed for thousands of years. In the 1980s, Dr. Ian Billinghurst gave it the name BARF (Biologically Appropriate Raw Food) or ACBA, currently also known in the veterinary world as RMBD (Raw Meaty Bone Diet) or DCHC (Raw Meaty Bone Diet). based on Meaty Bones), which resembles the diet they would have in their natural state and on which we base the CRU diet.

We prepare a balanced mixture of meat, meaty bones, organ meats, fruit and vegetables in the proportions they need; eliminating all ingredients that do not contribute anything to your body and thus maximizing your health potential.

This brings great benefits to the furry ones that are observed in a matter of days. We work hard to improve their quality of life through proper nutrition and thus reduce the need for veterinary visits or long-term medication treatments.

The CRU method to give your furry more years of life:

(Based on the principles of the BARF diet)

What does CRU Food provide?

Increases the level of energy and vitality

Improves the quality of skin and hair

Reduces the appearance of tartar

Reduces body and stool odor

Positive attitude and general well-being

Improves bone quality and reduces inflammation

Helps maintain ideal weight and muscles

Increases hydration levels

To revolutionize is to go against what is established and at CRU we believe that, if we eat healthy and natural, they can too.

Food is key to a long and healthy life, with our faithful friends it is no different.

That is why through our CRU Method, based on the principles of the BARF diet, we have designed and prepared menus following the diet that nature created for them.

So that you can give more years of life to your furry friend and you can share more endearing moments together.

Ingredientes

MEATY BONES + VISCERAS + MEAT or FISH

It is the basis of the CRU diet or BARF diet and the ingredients that should appear in greater quantities in the diet. They are the main source of energy, water, proteins, fats, minerals, vitamins, enzymes and antioxidants. Through meaty bones we provide calcium and take care of your teeth.

See dog menus

FRUITS AND VEGETABLES

They provide fiber, minerals, phytonutrients and antioxidants in addition to alkalizing the body to prevent diseases.

They represent a lower percentage in the diet of our furry dogs since we are talking about carnivores, 15-20% for dogs and only 5% for cats (we could exclude them in them, but we use them as a fiber supply).

See cat menus

SUPPLEMENTS AND NUTRITIONAL COMPLEMENTS

A well-balanced raw diet in a healthy animal does not need other ingredients, although these help to complement and perfect the diet. We can use eggs, natural yogurt, coconut oil, turmeric, hemp, spirulina, garlic, ginger, brewer's yeast, chia or flax seeds, aloe vera...

See accessories

Thanks to a diet with highly digestible natural ingredients , permanent heaviness in the stomach is over. One of the first changes you will notice is renewed joy. You will enjoy eating and notice that your new diet suits you wonderfully.
The fleshy bones act as a toothbrush and natural toothpaste. Goodbye to dogs with teeth full of tartar and inflamed gums from a very young age. If your dog suffers from these problems, switching to CRU will improve significantly.

With improved oral health and highly digestible food, that stale breath is sure to improve .
We provide collagen naturally, which reduces the symptoms of arthritis and inflammation in the joints of elderly dogs.
CRU is a diet based on fresh foods, these maintain their natural humidity. In this way , your furry friend also hydrates through food (unlike processed foods that cause chronic dehydration). Greater hydration, as well as the use of quality ingredients, reduce stress on the liver and kidney.

What feels good on the inside shows on the outside.

A more hydrated and chemical-free body increases skin elasticity and reduces acne.

The shine of the coat is a reflection of health. The first molt may be a bit exaggerated, then you will notice a shiny and fluffy coat.
A Chihuahua that poops the size of a cow? That one sure doesn't eat CRU.

Poops are smaller and smell less... Processed food is full of ingredients that your body cannot assimilate and that is why it eliminates them. If what they eat is 100% natural and nutritious, there is no need for the body to eliminate so much waste.

Of course, their poop will be different every day. Our ingredients are not laboratory-grown so neither are your poops.
By eliminating sugars, grains and carbohydrates that your body does not need, you will gain muscle mass and lose fat!

If your dog is overweight, get him in shape with the CRU diet. Taking care of your weight is key to taking care of your health.
We all know how harmful ultra-processed foods are to our bodies, it is no different with our furry friends.

Most of the intolerances and avoidable pathologies are a "enough" of the body, which has been exposed to a multitude of chemicals that it cannot resist.

With a diet based on fresh ingredients, without additives or preservatives and adapted to their evolutionary needs, we reduce the risk.